→ Marketing - English → Comece a aprender / Download de MP3 Flashcards

questão		resposta
a web which publishes regular informations, etc related to a particular business começar a aprender		a company blog
a form of direct marketing which uses electronic mail or communicating commercial messages começar a aprender		email marketing
using webs like fb as marketing tools começar a aprender		social media marketing
advertising product on large, outdoor posters começar a aprender		billboard advertising
an internet adv model in which advertisers pay only when sbd clicks on their ad começar a aprender		pay-per-click advertising
getting internet users to market a product on their own by telling their friends começar a aprender		viral marketing
trying to sell to somebody on the phone who is not expecting contact from you começar a aprender		cold calling
using special strategies to get high-ranking position in search engines começar a aprender		search engine optimization (SEO)
recommendations by satisfied customers to potential customers começar a aprender		word of mouth
obnoxious marketing, unepected/unwanted one começar a aprender		intrusive marketing
the blending of different distribution and promotional channels começar a aprender		multi channel marketing
a technique based on client relationships and customer loyalty começar a aprender		CRM - customer relationship marketing
polecenia firmy od klienta do klienta começar a aprender		word of mouth refferal
directing marketing acticvities towards começar a aprender		targeting customers
keep customers to come back começar a aprender		build customer loyalty
the segment of the market that a company is focusing on começar a aprender		niche
potential clients? começar a aprender		prospects
widoczność começar a aprender		visibility
generowanie zainteresowania, nowych klientów começar a aprender		generating leads
zwiększyć widoczność firmy começar a aprender		to gain more exposure
wskaźnik rentowności stosowany w celu zmierzenia efektywności działania przedsiębiorstwa começar a aprender		ROI - return of investment
program lojalnościowy começar a aprender		loyalty schemes
oferta ograniczona czasowo começar a aprender		limited time offers
zniżka sezonowa começar a aprender		seasonal discounts
konkurs começar a aprender		contests
przypominanie o sobie, update começar a aprender		regular free information
newsletter, blog. Nie spam. começar a aprender		premission assets
czynnik kluczowy começar a aprender		key factors
docieranie do klientów começar a aprender		reaching customers
faza wdrażania, the first stage in the product life cycle começar a aprender		introductory phase
strategia cenowa começar a aprender		pricing model
4 P's começar a aprender		product, price, placement, promotion
7 p's começar a aprender		people/participants, processes, physical evidence (the appearance of your business)
when a customer pays the same fee each month começar a aprender		a monthly flat fee
to sell a group of products as a package começar a aprender		to bundle the services
product launch começar a aprender		roll-out
a marketing strategy used by businesses to attract customers to a new product or service by offering a lower price during its initial offering. começar a aprender		penetration pricing strategy
enchanced features or services that you have to pay more for começar a aprender		optional extras
termin używany w marketingu na określenie zestawu kolejnych reakcji klienta wobec produktu começar a aprender		model AIDA - attenction, interest, desire, action
strategy by which a firm charges the highest initial price that customers will pay and then lowers it over time. começar a aprender		price skimming
the pricing of products that have both a “core product” and a number of “accessory products.” começar a aprender		captive product pricing

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