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Marketing campaign

an organized course of action to promote and sell a product or service

Marketing budget

An estimated projection of costs required to promote a business' products or services

Market leader

the company that sells most of a product or service in a particular market

Market survey

an examination of what people want to buy, how to communicate with them through advertising, what competitors are doing, etc.:

Market sector

a part of an industry, or a group of customers, products, etc. that are similar in some way

Product range

all the types of products that a company or store sells

Product features

selling point

Product launch

bring out a product

Advertising agency

a company that produces advertisements

Advertising slogan

a short easily remembered phrase used to in adverisement

Brand awareness

the degree to which people are familiar with or prefer a particular brand

Brand loyalty

the habit of always buying a product with the same name, made by the same company

Brand image

a set of features and ideas that customers connect in their minds with a particular product or brand

Sales figures

the value or amount of the total sales of an industry's or company's products for a particular period

Sales forecast

the value or amount of the total sales of an industry's or company's products for a particular period

Sales target

a fixed amount of sales that a person or organization wants to achieve

Price promotion

sales promotion based on a price discount offer

Price rise

chance price to be higher

Price range

the range of prices at which similar products or services are sold

Impressive

powerful, influential

Competitive

willing to opose

Successful

fortunate

Report

to give a description of something or information about it to someone

Thorough

all-encompassing

Global

worldwide

Global campaign

a planned group of especially political, business, or military activities that areintended to achieve a particular aim

Marketing environment

everything that a company must consider when it is developing new products and deciding how to present them to customers, for example how much people will bewilling to spend, whether other companies are selling the same product, etc.: